Source: The State of Video Marketing 2019-2020 [Infographic] | Social Media Today. Looking to add video into your content mix? You should be – check out these stats on video usage across Facebook, YouTube and Instagram.
Video remains the most engaging, most shared type of content on social media, and if you haven’t considered how you can get more video into your digital marketing approach, it may be worth assessing as we move into 2020.
The immediacy of video provides greater appeal, making it easier for viewers to consume you messaging as they scroll through their increasingly busy social streams. The addition of autoplay adds further to this – and at a time where there are so many different elements competing for our attention online, tapping into any means to grab your audience can only be beneficial.
To read more… The State of Video Marketing 2019-2020 [Infographic].